Are you familiar with affiliate marketing? Have you ever thought of creating a website to try your hand at affiliate marketing, but you have no idea where to start? Well, today, I am going to introduce you to niche marketing. Are you familiar with the term? So what is niche marketing, and how can it help you with affiliate marketing?
What is a Niche?
A niche is a specifically narrowed section within a vast subject. Or in other words, you can also look at it as a group of people looking for a specific product or service.
For instance, let’s take running shoes as an example. As you can see, running shoes are a particular type of shoe.
Can we narrow it even more and concentrate on women’s running shoes? Or how narrowing down even further by focusing on a specific brand of running shoe.
Would you like to focus on beginner runners or marathon runners? I bet that they both have two different sets of ideas when it comes to shoes? So wouldn’t you concur that targeting these groups would be somewhat different?
Or how about this example, you enjoy writing about fashion trends, but again this may be too broad.
So how about concentrating on college fashion, or even better, professional women’s wear? Do you see where I am going with this?